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"Private Hairdresser Business": How to Get Started

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Had the skill and certification as a hairdresser, but lacking the capital to open a salon? The private hairdresser business is a nice option to start. Being a private hairdresser, you can eliminate the startup investment needed to open a brick and mortar salon, and you can save your initial startup cost significantly.

The challenge, however, is to market yourself and build your customer base. With the increasing consciousness of fashion and beauty for many women all around the globe, however, many are considering to have a private hairdresser, and there's never a better time to be one.

For those who are interested but not yet certified, unfortunately, most states in the U.S. will require a hairstylist license. To get one, you'll need to enroll in certified hair stylist schools or training courses. The time required to finish the diploma vary with each state, but on average, you will need around 1,000-1,600 hours to complete your training and get your certification. It's around 9 months of commitment and is certainly manageable.

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Interested to start this business?
Read along, here are a few tips to help you get started.

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1. Startup Investment
You can start with around $5,000 or below, and most of your expenses will go to hair styling equipment and tools. If you plan to enroll in a hair styling training, you should calculate the necessary tuition as a startup investment. Being a mobile business, you won't need to rent a space, and will save your initial cost considerably.

2. License and Permit
As mentioned, most location in the U.S. will require a special license or permit before you can engage with clients. Consult your local authorities to check whether your location will require a hairstyling permit, as well as other necessary permits needed to start the business.

3. Marketing
As mentioned, marketing might be the biggest challenge you'll find in this business. However, in this day and age, many media are available to help you along the way. Writing a hairstyling blog can help showcase your skills and attract potential clients, as well as promoting on social media.

Repeat customer is common in this business. Therefore, maintain good relationships with each and every client. Not only they'll come back for repeat business, they can recommend your service to their friends and peers, a valuable word-of-mouth promotion for your business.

4. Pricing
Pricing will be a sensitive area for this business, as charging too expensive might make you lose clients, and charging too low can change customer's perception of your value. Do enough research for the current competition and what's the average price around your area. As your customer base grows, you can charge higher for newer clients, however, raising the price on existing client might be difficult and can raise complaints.

Earning Potential

The average earning for hairdressers in the U.S. is $23,710 per year or $11.40 per hour. However, being a private hairdresser means you can charge higher than the average. Top hairdressers can charge an extremely high premium, with some even charging more than $1,000 for a haircut.

The key to success in this business is marketing and building your reputation.