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"Mobile Sandwich Business": How to Get Started

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Everybody loves sandwiches, and in the U.S. alone, every year people spends $20 billion to buy sandwiches. With the number still growing, and people easily got bored, there's no shortage of demand for another sandwich shop. It's a great opportunity to get a slice of that multi-billion dollar market.

The beauty of it is, with the rise of social media and mobile apps, you don't to start with a brick-and-mortar store, not even a kiosk. Make the sandwich at home, promote it, get the orders, and deliver it straight to the customer. Don't forget that with a delivery service, you can also charge a bit more.

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What does it take to start a mobile sandwich business?
Here are some considerations to help you started.

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1. Startup Cost
If you plan to buy sandwiches and delivering it, your only cost will be your transport vehicle, and you can start with under $1,000 for a bicycle. However, making your own sandwich brings more profit, and also comes with the possibility of building your own successful brand. For it, you simply need to add the cooking equipment and initial cost for ingredients to the startup cost, and you can start with $5,000 and above.

2. Getting Customers
You can approach local offices and businesses to get orders from them. Sandwiches are popular for brunch and lunchtime and is perfect for office workers. With the rise of on-demand delivery apps, you can register your brand to get noticed, and take advantage of their huge user base. As your brand grows, you can opt to build your own mobile apps to get your order. With mobile apps you can make it an interactive one where customers can custom design their sandwich, increasing the value of your brand.

3. Franchises
Many sandwich franchises are available, and certainly licensing one will increase your marketability immediately, as well as saving your time for preparation and research for recipes. However, franchising can be extremely costly. Research all the available franchise option before deciding.

4. Sell Beverages
Sandwiches are great when paired with coffee, soft drinks, tea, and other beverages. Why not sell it yourself? Not only it increases your earning, but it also increases the value of your service so they don't have to order separately from other vendors.

5. Licenses and Permits
You may need vendor's license and business license to be legal. But it will vary depending on your location. Most U.S. states will also require Food and Beverages business to have a liability insurance. Consult with your local authorities to get better information.

Earning Potential

With the aim of selling a $3.5 sandwich (slightly cheaper than Subway 6" sandwich), you can make a decent $3,500 per month by selling 1000 sandwiches monthly, or 33 daily. This number is certainly manageable if you have many offices and businesses around your area.

As your business grow and you get more client base, you can even open your own kiosk or store to increase your exposure. Remember that with Food and Beverages business, you need to maintain a healthy profit margin of no less than 250%-300% from your cost of goods sold (your sandwich should cost at least 35% of its selling price).